The Three Stages of Successfully Creating & Deploying Great Sales Playbooks
In two sessions we’ll cover in-depth sales playbooks from creation to deployment to continued evolution.
Session 1: Passed, 5.24.22 @ 12:30 PM CT | 1:30 PM ET
Session 2: Tuesday, 6.28.22 @ 12:30 PM CT | 1:30 PM ET
Companies with a defined sales process generate 18% more revenue than companies who don’t. Such organizations’ standardization of process, sales technology, and scripting for teams to follow, is delivered via a best-in-class sales playbook.
However, the reality is that many companies don’t build effective playbooks and struggle with adoption, governance, and change management. Many things can go wrong when developing a sales playbook, and it can be costly. But don’t worry, there is a well-defined path to success. Join Skaled CEO, Jake Dunlap, and Spekit CEO, Melanie Fellay for two in-depth sessions that will walk you through the stages of creating, deploying, and evolving your sales playbook as your organization grows and changes.
Session one will cover playbook design, content, and rollout. Session two will dig into adoption best practices, communicating changes, and evolving your playbook over time.