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Incorporate LinkedIn into your sales strategy for more personalized outbound and better results.
LinkedIn effectively adds five virtual touchpoints to your outbound strategy. Sales needs a platform to build relationships with people online and organically if possible.
With over 100 million professionals on LinkedIn every day, and all of them now working from home and spending more time on social media, you can't afford to not use these five touchpoints in outreach.
Quick tips from the guide
#1 Connect + Engage before calls and DMs
#2 Message when prospects are online for higher response rates (look for the green dot)
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Using LinkedIn as an Additional Touchpoint
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